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MarketCast Acquires Data Science Firm Deductive To Help Hollywood Target Ad Dollars In Shifting Market

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NBCUniversal Introduces Total Investment Impact Measurement For Ad Buyers

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Discovery CEO David Zaslav Sees 3Q U.S Ad Sales Down 10% “Or Better” Vs 14% Dip In Q2 As Market Improves  

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COVID Blow To Advertising Will Be Softened By Political Influx, Magna Forecast Says

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Tubi Hits New Record At 33M Monthly Users, Debuts Spanish-Language Offering

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NY Gov. Andrew Cuomo Says “Density” A Danger At Concerts, Comedy Clubs; Won’t Cancel Halloween

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Peacock Signups At 15 Million Vs 10 Million Six Weeks Ago, Comcast CEO Brian Roberts Says News Soon On NBCU Programming Chief

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John Boyega Drops Jo Malone Ambassador Title After Brand Removes ‘Star Wars’ Actor From China Ad

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AICP Launches Equity & Inclusion Committee To Combat Ad Industry’s “Exclusionary” Practices; Tabitha Mason-Elliott To Chair

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ViacomCBS CEO Bob Bakish Says Upfront Is “Very, Very Far Along”

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