Advertiser Appetite for Snapchat Discover Spikes by More Than 400 Percent (Exclusive)

Looking at the news headlines, it’s easy to think that Snapchat is on its way out. Most recently, the company experienced its worst day on the U.S. stock exchange since going public in May 2017. But as Wall Street nervously bites its nails waitin…

Looking at the news headlines, it’s easy to think that Snapchat is on its way out. Most recently, the company experienced its worst day on the U.S. stock exchange since going public in May 2017. But as Wall Street nervously bites its nails waiting for the company’s upcoming Q3 earnings calls, advertisers are quadrupling down on the platform. More specifically, on it’s Discover Section, where the company houses its premium vertical video.

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