Consumers’ Average Movie Ticket Outlays Hit New High In Q1

Read on: Deadline
A barrage of 3D and large screen movie releases, as well as several adult-skewing titles, lifted the average consumer outlay for a movie ticket to a new high of $8.84 in Q1, the
National Association of Theatre Owners says today. The average payment was up 3.0% vs last year’s Q1, and +0.6% vs the last three months of 2016. Although the price is high, NATO notes that the average ticket price in 1977 of $2.23 would equal $9.26 if adjusted for inflation. Consumers paid…