CinemaCon: Fandango Unveils Global Brand Strategy for Latin America (EXCLUSIVE)

Read on: Variety
Fandango, the biggest online ticketing business in the U.S., is consolidating its presence in Latin America, unveiling a new brand identity and digital destinations as it expands its exhibition efforts in a fast-growing market. “We’re beginning an exciting new chapter for Fandango in Latin America,” Paul Yanover, Fandango told Variety. “We’ve experienced tremendous momentum over the...
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