Read on: Deadline
Here’s a novel double-play combo: This summer at least 19 Major League Baseball teams will participate in a cross-promotional partnership with HBO to draw attention to its hit Game Of Thrones.
HBO has not set a firm date to begin Season 7, but has said that it will take place this summer.
Specific promotional offerings have yet to be determined — and will vary by team. But they’ll include development of collectible and co-branded merchandise, ticket packages, giveaways…