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BuzzFeed will partner with Netflix on a new original documentary series, the website announced in an internal email on Wednesday.
The series, “Follow This,” will chronicle the lives of journalists as they follow a unique story and from the looks of a Netflix press release — those journalists will mostly work at BuzzFeed.
“No platform for shows [is] bigger than Netflix right now,” said Editor in Chief Ben Smith in the internal company memo, a copy of which was obtained by TheWrap. Smith called the partnership “an auspicious sign of things to come.” Smith also revealed that two episodes had already been filmed and “in the can.”
One of those episodes was teased by NetFlix themselves Wednesday.
“The first episode, The Internet Whisperers, follows BuzzFeed reporter Scaachi Koul, as she explores the curious world of autonomous sensory meridian response — or ASMR — and some of its most enthusiastic proponents,” a press release from Netflix said.
Simply put, ASMR refers to people who enjoy sensory stimulation and ASMR YouTube videos consist of someone or something creating some form of repetitive noise. A preview of the episode on YouTube reveals Koul listening to a lot of ASMR and describing her experience.
“For me when ASMR works it creates this sort of tingling feeling in my spine and my brain. I have a busy life and a hectic job. This is one thing that quiets my brain,” said Koul.
You can watch the preview above.