Olympics Ratings Stumble From Sochi 2014 For NBC On Official Day 1

Read on: Deadline
The lighting of the cauldron at the Opening Ceremony is behind us and now the real competition heats ups in PyeongChang but right now
NBC is aiming for a rating silver. Garnering a 13.8 in metered market results for Saturday's primetime coverage of the official Day 1 of the XXIII Winter Olympics, the network was down just over 9% from the first day of Sochi just over four years ago. That February 8, 2014 night of tape-delayed coverage was even with the first official day…