‘Thor: Ragnarok’ Tops Studios’ TV Ad Spending

Read on: Variety

In this week’s edition of the Variety Movie Commercial Tracker, powered by the TV advertising attention analytics company iSpot.tv, Marvel claims the top spot in spending with “Thor: Ragnarok.” Ads placed for the superhero film had an estimated media value of $5.78 million through Sunday for 816 national ad airings across 38 networks. (Spend figures […]