Eurosport Teams With Snap In Olympics Content Partnership – Mipcom

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Discovery Communications' Eurosport and Snap, Inc have entered a strategic advertising and content agreement that will bring Snapchat users coverage of the 2018 Olympic Winter Games in PyeongChang. This is the first time that Snap has committed to a European, multi-language deal for the Olympics. The Olympics content will include behind-the-scenes action from events such as snowboarding, downhill and freestyle skiing and ice hockey — as well as from athletes and…