“Live With Kelly & Ryan” declined 12 percent in TV ratings from the relaunched series’ Week 1 to Week 2.
A drop should be expected after all the instant buzz surrounding Ryan Seacrest’s surprise start in the permanent co-host chair, though Disney-ABC sure would have preferred the slip stay within single digits on a percentage basis.
The new-look “Live” received a 2.2 Live + Same Day national Nielsen rating last week. That was good enough for the runner-up slot among syndicated talkers. “Dr. Phil” (3.3) finished first, while “Ellen” settled for bronze with a 2.1.
Two weeks ago, Ripa and brand new partner Seacrest drove “Live” to its best TV ratings in 9 weeks.