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CBS Television Distribution (CTD) has named Mary Beth McAdaragh executive vice president of marketing and Scott Grogin executive vice president of communications, the CBS Corp. unit announced Thursday.
McAdaragh comes to CTD following her role as an independent marketing consultant, working with traditional media and new technology ventures. She will replace Michael Mischler, who is retiring.
Prior to consulting, McAdaragh served as senior vice president of affiliate relations for MyNetworkTV, a network of Fox/NewsCorp, where she was the key liaison between the Network and its 180-plus affiliates.
Before that, McAdaragh was vice president of marketing at NBC Universal Television Distribution where she developed marketing and advertising campaigns for the company’s roster of domestically and internationally syndicated programs, including “Access Hollywood.”
“Mary Beth and Scott are two of the most accomplished executives in their respective fields – bringing with them a combined 40+ years of experience,” said CTD president Paul Franklin, to whom they will both report. “They will both be major assets to our team, providing exciting perspectives on communications and marketing in today’s syndicated television landscape.”
Grogin succeeds John Wentworth, who announced his 2017 retirement last fall. He joins CTD from Fox Networks Group, where he most recently served as senior vice president of communications.
Grogin joined Fox in 2000 as vice president of corporate communications for Fox Broadcasting, and was later promoted to senior vice president of Corporate Communications for the division. In his new position, Grogin will also report to Chris Ender, executive vice president of communications for CBS Corporation.
McAdaragh received her Bachelor’s degree in Broadcast Journalism from South Dakota State University and is presently a member of the university’s Mass Communications Department Advisory Council. Grogin received his Bachelor’s degree in Journalism from the University of Texas at Austin.